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The Legacy
The legacy started in 1906 in Aleppo, Syria, at the hands of Georges Assouad. At the age of 15, he started working in manufacturing the traditional Syrian fabric, Aghabani. Before the age of 20, he had established a factory employing 110 workers and a shop.
Shortly after, he established a dye house of his own and started exporting to neighbouring Lebanon and Turkey. Even during WWI, in which he served as a soldier deployed in Aleppo, he continued to run his business. By 1916, he was the silk market leader, with a factory of 600 workers, dedicated to natural silk production. His export activity later expanded to Saudi Arabia, Sudan and Egypt.
In 1936, he moved to Egypt and established the first weaving mill in Shubra El Kheima in the suburbs of Cairo, the textile industry hub of the time, and the dye house and spinning mill in Zeitoun, Cairo, four years later. The Assouad brothers maintained Georges Assouad's legacy, and remained market leaders.
Assouad's Textiles of Today
Today, the business is run with the same pride, enthusiasm and exceptional work ethic. Assouad Textiles today operates a weaving mill in Sadat City, and the Zeitoun Dye House, which are established over around 33,000 square meters and employs 200 employees. The capacity of the weaving mill is 3.6 million meters and that of the dye house is 12 million meters.
Using the latest technologies available, the factory is fitted with Karl Mayer wrapping machines, Picanol air jet weaving machines, Kusters' continuous dyeing machines, Monforts singeing machines and other top-notch equipment.
Currently exporting to Syria, Tunisia, Belgium and Turkey, the company is growing at a promising rate. The company has offices in Egypt and Hungary and is in the course of planning further expansion to Western Europe and North America.
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